Kantara is a fair trade design business specializing in Moroccan rugs for residential and commercial interiors.
Kantara, meaning "bridge" in Arabic, is deeply committed to fair and ethical trade. Since 2008, we have worked directly with the same weaving cooperatives in rural Morocco. Thanks to our longstanding relationship with these highly skilled Moroccan artisans, we are able to curate and design rugs that both preserve the ancient weaving traditions while adding a modern touch.
Alia Kate founded Kantara after falling in love with the art, design, and individual stories that these women weave into each of their unique Moroccan carpets.
While living in Morocco in 2006, she became thoroughly inspired by the tenacity of the women weavers, their creativity, and their commitment to a craft that goes back generations and generations. Alia started Kantara shortly after as a way to work directly with these artisans and support their economic development.
Alia has cultivated a career that revolves around social innovation, community development, cross-cultural communication, and experiential education. In 2019 she not only spun off her travel business, Kantara Tours, but also joined the Smithsonian as one of their Morocco experts. When she's not traveling in Morocco, Alia lives in Los Angeles, where her rug showroom is open to clients on an appointment basis.